analyze_content_decay
Find decaying pages from your latest Search Console pull: pages whose clicks dropped meaningfully (absolute and proportional) vs the previous window…
Cost: 10 credits.
analyze_content_decay compares the two windows in your latest pull_gsc_data and flags decaying pages: pages whose clicks fell by a meaningful amount and a meaningful proportion between the previous window and the current one. These are the pages most worth a refresh, re-optimization, or internal-link boost before the slide continues. Run pull_gsc_data first.
What it does
It sums each page's clicks across both windows (a page can rank for many queries) and flags a page when it lost at least 5 clicks AND at least 30% of its previous clicks. Both thresholds must be met, so a tiny wobble or a large-but-proportionally-small dip is left out. Results are ordered by clicks lost, biggest bleed first.
Example
Ask your MCP client in plain language:
Which pages on example.com are losing traffic?
Input
| Field | Type | Required | Description |
|---|---|---|---|
project_id | string (uuid) | Yes | The project to analyze (must have run pull_gsc_data first). |
Returns
A list of decaying pages — each with its previous and current clicks, the clicks lost, and the drop as a percentage — biggest loss first. If nothing is decaying, it says so (and you are still charged for the delivered analysis).
detect_cannibalization
Detect keyword cannibalization from your latest Search Console pull: queries where two or more of your pages meaningfully compete for the same query…
audit_onpage
Audit on-page SEO for a project's latest crawl: titles, meta descriptions, h1s, canonicals, and thin content, per page. Run crawl_site first.